Bloor West Village, Toronto
Your business on 2,500 fridges in Bloor West Village.
One shared card, mailed every month to the homes around Bloor West. One business per category. We write your ad, design it, and show you how many people scanned it.
Open on the card now:
- 2,500homes get the card
- 15spots on the card
- 1business per category
- 60%of Canadians display mail advertising in their homesCanada Post Smartmail Marketing, 2026
Most ads get a glance. This one goes on the fridge.
Online ads scroll past. Flyers land in the recycling. Your neighbours still need a furnace tune-up, a dentist or a snow plan, and they pick the name they saw last.
The Fridge Card is built to be kept: the month's best local offers from people who work on their street, plus the neighbourhood's emergency and service numbers in the middle. A new one arrives every month.
60% of Canadians display mail advertising in their homes. Source: Canada Post Smartmail Marketing guide, 2026.
How it works
- 1
Pick your category and pay online
See which categories are open, choose one card or six, and pay by card. No sales call.
- 2
Fill in a short form
Your offer, a photo, your logo. We write and design the ad and email you a proof. Nothing prints until you click Approve.
- 3
Canada Post delivers it
The card is printed and delivered to about 2,500 homes around Bloor West Village. You get the Canada Post mailing receipt.
- 4
You see the results
Your QR code opens your own page with your offer. Your private results page shows how many people visited it.
Mailing 2,500 homes on your own
- Design the card
- Pay for printing and postage alone
- Pick the routes and book the drop
- No idea who responded
One spot on The Fridge Card
- Ad written and designed for you
- Printing and postage shared by 15 businesses
- Routes and delivery handled
- Your own tracked QR code and report
What you get with your spot
- Your offer, written for you. By a performance marketer with 8+ years running ads for local businesses. Not just a logo and a phone number.
- Ad design included, with one round of changes.
- Your own offer page and tracked QR code. Neighbours who scan land on your offer. Your private results page shows the visits and the Canada Post mailing receipt.
- One business per category. No competitor on your card.
- No automatic renewal. Book the next card with one click, or stop. Your price stays the same for as long as you stay on.
The sample card, front and back. Every business shown is an example.
Three ways to be on the card
Regular spot
per card
Your ad on the card, your own offer page and QR code, and your results page. Six cards: , the sixth one free.
Anchor spot One per card
per card
The wide spot in the middle of the front, twice the size of a regular spot. Your ad sits right beside the yellow note of Bloor West numbers (911, 311, the nurse line) that people keep on the fridge all month, with “Numbers brought to you by” and your name. Six cards: .
Card + neighbourhood ads
Quote by email
Your card spot, plus online ads shown to people in the same postal area. They see you on the fridge in the morning and on their phone at night. For realtors, we run Google Search ads on local home searches like "homes for sale Bloor West Village". You pay the ad spend straight to Google. Email us for a quote.
Same price for everyone. No sales calls. Writing, design, printing, postage, your page and your results are all included.
One spot per category
Whoever pays first gets it. The next business that asks gets your spot.
The card closes in
See what is openOpen spots on the next card
15 spots: one anchor spot and 14 regular spots, one business per category. When a spot is taken, it stays taken for as long as that business renews.
Want your category?
Pick it, choose one card or six, and pay online. Then fill in a short form and we do the rest. Nothing prints until you approve your proof.
Questions
Who delivers the card?
Canada Post, as Neighbourhood Mail. It goes to every home on the routes we pick around Bloor West Village, about 2,500 homes.
What does a spot cost?
per card, or for six cards (the sixth is free). The anchor spot is , or for six. A regular spot works out to about 10 cents a home, with writing, design, printing, postage and tracking included. Same price for everyone.
Do I have to talk to anyone?
No. You pick your category and pay online, fill in a short form, and approve your proof by email. If you have a question, email .
What if two businesses want the same category?
The first one to pay gets it for that card, and keeps first pick for as long as they renew. If a second payment comes in for a category that's already taken, it's refunded in full.
Who writes my ad?
We do. You fill in a short form with your offer, a photo and your logo, with offer ideas for your category to start from. We turn it into an ad people act on. You approve it before anything prints. If we print a mistake that wasn't on your approved proof, your next card is free or we refund half.
How do I know it worked?
Your ad gets its own QR code and offer page. Your private results page shows the Canada Post mailing receipt, the visits to your page, and the card's average. You can also log how many new customers used your offer, which is the number that matters most.
What's the monthly giveaway?
Each month, neighbours who scan a shop on the card can enter a draw for a $100 gift card, with one entry per shop. So every shop they scan is another chance, and it brings more people to your page. Your report counts visits, offers claimed and giveaway entries separately, so your numbers stay honest.
Is it the same card every month?
No. A new card goes out every month with a seasonal theme, like Spring Home and Garden in March and Back to School and Family in September. You can stay on every month or pick the months that fit your business.
Can I cancel?
Yes. Cancel a card before it closes for a full refund of that card. Nothing renews by itself. On a six-card plan, you can stop at any time: we refund what you paid, minus the regular price of each card already mailed. The full terms are here.